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SZA’s the latest star tapped for Kim Kardashian’s Skims campaign

Written by on March 22, 2023

SZA’s the latest star tapped for Kim Kardashian’s Skims campaign
Will Heath/NBC

Kim Kardashian‘s Skims brand has tapped SZA for its latest campaign. The singer dons various matching underwear sets from the Called Fits Everybody collection, which ranges in size from XXS to 4X.

“I’m excited to be in Skims’ latest Fits Everybody underwear campaign and to align myself with a brand that strives to make women feel both comfortable and sexy,” SZA said in a statement.

“SZA’s honesty, confidence, and dynamic energy are unparalleled,” adds Kim. “She’s truly the woman of the moment, and I’m so honored for her to be featured in Skims’ latest campaign.”

The Skims campaign launch coincides with SZA’s final stop on her SOS tour. She’s performing Wednesday at The Forum, which will be surrounded by billboards featuring SZA in Skims. Those images will also debut across the U.S. and on social media.

 

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